In this e-training, participants learn to put their customers in the focus of their professional actions and to internalise an all-encompassing customer centricity. The course teaches participants how to better understand their customers with the help of the customer journey and how to enthuse them for their insurance products. Central prerequisites for long-term customer loyalty are also addressed, as are the opportunities of successful complaint management to increase customer satisfaction.
Intermediaries and advisors who are active in the distribution of insurance products and employees who assist in the mediation or provision of advice.
Putting the wishes and needs of the customers at the centre of customer advice
Contributing to the customer centricity of insurance distribution
Understand the different needs of clients during the counselling process.
Inspiring customers with solutions that meet their needs
Build and maintain a long-term relationship with clients
Manage customer complaints efficiently